Giovanni Saucedo

DESIGN, ILLUSTRATION, PHOTOGRAPHY & UX|UI

giovannidesigns@outlook.com



Work

Senior Graphic Designer for SWBC (2022-Current)

Current Marketing Campaigns:
SWBC Financial Institution Group - The SWBC Pit Crew
SWBC Retirement Plan Services - Plan Sponsor Playbook

– Variety of design work including digital, print, social media, eblasts, landing pages, invitations, illustrations, and motion graphics for 14 different business divisions
– Create marketing campaigns focused on revenue growth
- Maintain long work queue by prioritizing and working efficiently in Workfront
- Colloborate with close-knit marketing team (Creative director, Content Writer, Digital Marketing, Videographer, and Program Manager) to execute long-term and short-term projects/campaigns
- Develop corporate brand/adhere to brand standards across all types of design work
- Shoot photography for internal and external requests such as events, productshoots, campaigns and portrait work

Freelance Graphic Design Services (2016-2022)

– Work closely with clients to meet design related KPI
– Create branding, marketing, illustration for clients

Digital Illustrator for Education Testing Services (ETS) (2020)

– Illustrative work for state-wide standardized testing
– Anatomically correct drawings of animals and humans
– Adhered to accessibility standards for illustrative work

General Designer for San Antonio Board of REALTORS® (2017-2019)

– Branding
– Graphics
– Marketing
– Advertisements
– Wayfinding

UI | UX Designer for USAA (2017)

– Conduct Stakeholder Interviews
– Create UX Solutions
– Design web pages adhering to brand
– Conduct User Tests

Designer for National Association for Latino Community Asset Builders (NALCAB) (’16-’17)

– Logo Work
– Infographics
– Business Proposals
– Branding
– Wayfinding
– Marketing

Design Student Worker for Mass Communications Dept. at Texas State University (’16–’17)

– Logo Work
– Promotional Posters
– Wayfinding



Education

Texas State University | San Marcos

BFA Communication Design - Spring 2017

San Antonio College | San Antonio

AA in Fine Art - Spring 2013



Abilities


Brand Identity
Advertising and Marketing
Illustration
UI | UX
Social Media
Print Design
Product Design
Photography
Video Work/Editing
Time Management
Prioritization
Communication with Clients and Peers



Programs/Language


Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Premiere
Adobe After Effects
Adobe Lightroom Classic
Mailchimp
Hubspot
ON24 Events
Eventbrite
HTML and CSS
Workfront
Workday
Visual Studio Code
InVision
Sketch



Honors, Awards and Accomplishments


GDUSA Design Awards for In-House Marketing ('24)
Hubspot Certification ('24)
NALCAB Equal Housing Poster $1000 Submission (’16)
SAC Annual Student Art Show Gallery (’11,’12, ’13)
San Antonio Partnership Scholarship Fund (’12)



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